Crocs

Crocs

  • The founding

    The founding
    Crocs were founded early in 2002 in Boulder, Colorado. The goal of the shoe was a simple. compfortable boat shoe.
  • Introduction

    Introduction
    They were launched at a show at Fort Launderdale Beach in Florida. It caught many peoples eyes.
  • Growth

    Growth
    Crocs hit stores in 2004 and became a huge hit. It sold 850 million dollars in revenue and all of a sudden, every one had crocs.
  • Crocs Charm

    Crocs Charm
    Thye crocs charm came out, Crocs created something new making people still want to buy the product
  • Maturity

    Maturity
    By 2007 Crocs was seeing similar revenue per month, everyone had heard of crocs and it was matured. People steadlily were still buying
  • Decline

    Decline
    With the stock market crashing, no one was buying crocs anymore. They lost almost 200 million dollars in profit in 2008. Crocs looked like it was headed for the worst
  • Decline

    Decline
    by 2009 the company was almost out of money. It was looking like the end for the Crocs company forever
  • Comeback

    Comeback
    In 2011 Crocs made a comeback. they created new boat shoes and made 200 million dollars in profit in 2011 and part of 2012