Nike

E-Commerce Timeline Assignment

  • Presidential Election 2008

     Presidential Election 2008
    Twitter had never existed in any campaign before the 2008 presidential election, where it was successfully integrated into President Obama's campaign. Although voting has traditionally been regarded as a private decision, millions took to social media to openly express their political approval or contempt.
  • Hudson River Water Landing

    Hudson River Water Landing
    The Hudson River emergency landing was one of the most famous instances of reporting via Twitter. Onlooker Janis Krums probably wasn't anticipating he'd be the first to break the story when he snapped this shot with his phone. Nevertheless, he uploaded the photo to TwitPic while on the ferry to rescue the passengers.
  • Haiti Earthquake

     Haiti Earthquake
    After a 7.0 magnitude earthquake hit Haiti, nonprofits used social media to mobilize rescue efforts and to support the community. CrisisCamps was an organization created to bring together those who experienced the disaster and to organize relief efforts. The online community and activists created many different ways for concerned individuals to act immediately.
  • Iran Election

    Iran Election
    After the election in Iran, Twitter became an integral content distribution tool for the Iran riots, whether through cries of opposition against candidate Mir-Hossein Mousavi or updates about the violence taking place. The social network was so crucial to the people in Iran that Twitter rescheduled maintenance around the controversy.
  • Chilean Miner Rescue

    Chilean Miner Rescue
    As soon as news broke of the Chilean miners' rescue, so did television and online records. Social media buzz peaked at approximately 104,000 tweets per hour.
  • Revolt in Egypt

     Revolt in Egypt
    When Internet, SMS and broadcast TV was unavailable in Egypt, the international community relied on journalists for real-time updates on Twitter and Facebook. Nicholas Kristof of the New York Times posted detailed updates to his Facebook page, alongside others who made similar pages in solidarity of the movement.
  • 2011 Tōhoku Earthquake and Tsunami

    2011 Tōhoku Earthquake and Tsunami
    A record-setting 8.9 magnitude earthquake rocked Japan on Mar. 11, 2011. A disastrous tsunami soon followed, which prompted millions around the globe to scour social media for updates from loved ones. On its Facebook page, Red Cross used the Causes application to raise over $25,000 toward relief efforts. Millions of people responded via Twitter, Facebook, Tumblr and many other social media platforms.
  • Osama bin Laden

    Osama bin Laden
    On May 1, 2011 Twitter exploded with the news of Osama bin Laden's death. Afterwards, the White House tweeted the news and President Barack Obama addressed the public.
  • Occupy Wall Street

    Occupy Wall Street
    It started with a YouTube video by hacker group Anonymous, later posted on the Occupy Wall Street Facebook. Within two days, traffic had reached critical mass. Within 24 hours of the Sept. 16 Zuccotti Park occupation, roughly one in every 500 Twitter hashtags represented the movement, Reuters reported. By mid-October, Facebook listed 125 Occupy-related pages.
  • September 11, 2001

    An Instagram gallery created by Chris Ackermann and Peter Ng allows users to share the stories they never got to tell in real time. The pair originally created Instacane in response to Hurricane Katrina, but they revived it this year, in time for 9/11's ten-year anniversary.
  • Technical Papers

    Technical Papers
    Originally, the Internet was only used by the government and universities. Research scientists used the Internet to communicate with other scientists at different labs and to access powerful computer systems at distant computing facilities. Scientists also shared the results of their work in technical papers stored locally on their computer system in ftp sites. Researchers from other facilities used the Internet to access the ftp directory and obtain these technical papers. Examples of research
  • Advertising

    Advertising
    Along these lines, companies are beginning to actually advertise online. Some examples of different ways to advertise online are Netscape's Ad Page. Netscape has a list of advertising companies. They also use a banner for advertisements on their Yahoo Web Page. Starware similarly uses banner advertisement. These advertisements are created in the established advertising model where the advertising is positioned between rather than within editorial items.