I LOB Timeline

By I LOB
  • Cash Mob SLZ

    Cash Mob SLZ
    We teamed up with Castro Valley chamber of commerce to organize a cash mob at Gala Bakery in San Lorenzo for National Cash Mob Day
  • Cash Mob Alameda

    Cash Mob Alameda
    Organized cash mob in Alameda for Croll's Pizza. Reached out to neighboring businesses to participate in $3.50 Shifterficates. Got press to share the event + 1st phone interview by journalist. Developed poster making contest and curated prizes from small businesses. Collaboration Pinball Museum to bring a couple machines to the pizzeria.
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    I LOB Resources

    Formed I LOB Resources as a solution to provide all the resources an indie locally-owned business needs to thrive in the Bay Area.
  • Ideal Date Night

    Ideal Date Night
    First attempt at a social media contest. Outreach to Oakland Grown members to donate $ towards gift cards. Obtained in-kind prizes. Established power of building connections via social media, email and in-person outreach.
  • Cash Mob SF

    Cash Mob SF
    Organized running cash mob: 3-5 mile casual run + BBQ and giveaways. Coordinated discounts by neighboring businesses + raffle prizes. Bonus contests: plank competition, turkish get-up challenge. Post-run pilates clinic and free massage station. Donated beer keg - Arts and crafts table by Stroller Spa
  • PIC Oakland photo contest

    PIC Oakland photo contest
    First major social media contest. Partnered with Gondola Servizio, Panorama Framing, BACP, Lake Chalet, This is Oakland Book. Media partners: Oakland Grown, Visit Oakland, Oakland Local. Galleries: Oakstop, Flight Deck, City of Oakland. Fundraise for Pro Arts
  • PIC Oakland Reception

    PIC Oakland Reception
    Added a reception for PIC Oakland to This is Oakland Book signing event. Free gondola tours, food by lake chalet, prizes from Oakland Grown members. Judges chose People's PICk winner. Set up Brown Paper Tix
  • Indie Coffee Passport - East Bay

    Indie Coffee Passport - East Bay
    22 indie cafes from Dublin to Richmond participated.
  • Ideal Date Night - Love Is

    Ideal Date Night - Love Is
    V-Day contest in partnership with local Oakland musician D. Edward. Tickets Giveaway: City Beer Runs, Bacon and Beer Fest, Comedy Oakland
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    PIC Oakland Exhibition

    Included Oakstop, Panorama Framing, Flight Deck and Oakland Mayor's office.
  • Braunch Party: PIC Oakland

    Braunch Party: PIC Oakland
    First major solo event concept: Brunch + Launch = Braunch. Curated food vendor + donated drinks by Artis, Ale Industries, Crooked City Cider, Uptown Juice Co. Prizes from business connections. Arts and Crafts table donation by Free Oakland UP. Live cello music and FotjoJams Photo Booth. AADP blood donor drive
  • Braunch Party: ICP Oakland

    Braunch Party: ICP Oakland
    2nd edition of Braunch Party at Spice Monkey. Fundraiser for Dream Catcher. Coffee theme crafts by Sticky Art Lab. Kids facepainting. 2 book vendors, Food by Chickpea Chick, Enssaro, Caffe 817 and We the Minis. Drinks from Somar Bar, Hermitage Brewing Co, Dr Hops Kombucha, Beulahs Bean, Numi Organic Tea. Activities: I LOB Racing Sim, Soulful Pet Photography, Pick Me Up Speed Dating, Solve the Speed Cube. One min Pitch.
  • Indie Coffee Passport - Oakland

    Indie Coffee Passport - Oakland
    11 cafes in Oakland
  • CEREMONY

    CEREMONY
    Media and PR - Commitment to ending modern day slavery