-
Founding of Nintendo
Originally named Nintendo Koppai and mass produced Hanafuda playing cards. The company was in the introduction stage of the PLC. -
Period: to
Timespan of Nintendo
-
Founder sees that playing cards will decline
Hiroshi Yamauchi aqqires a liscence from Disney to use characters on his playing cards. This was to boost sales. The company was still in the introduction stage of the PLC -
Re-naming of the company
Yamauchi re-named the company to Nintendo Co. and began to experiment into new areas such as a taxi company, a love hotel chain, and a food company. This was an attempt to boost sales in the introduction stage of the PLC -
Nintendo's Stock Plummets
Nintendo's stuck drops to 60 Yen. This was a result of lack of demand for the playing cards, Nintendo was still in the introduction stage of the PLC -
Enter Japanese Toy Industry
In 1966 Nintendo entered the Japanese toy industry, devolped the mega hand and the love tester. This was an attempt to increase demand and sales for the company. Nintendo was stil in the introduction stage of the PLC -
Magnavox Odyssey Game Console Developed
Begin dedicating company to home entertainment and game consoles. This was to boost sales and increase demand. This marked the begining of the growth phase of Nintendo in the PLC because sales began rapidly increasing. Nintendo also began andvertising their products which led to growth in sales. -
Color TV Game Console
Nintendo developed their first game console for the tv in color. -
Game and Watch handheld console
Nintendo developed their first handheld console. This was an attempt to further increase their marketshare of the video game industry. -
Donkey Kong Released
The arcade game "Donkey Kong" that would eventually become their most popular game was released. Nintendo advertised with Donkey Kong to increase their sales. They were still in the growth phase of the PLC. -
Family Computor Developed
Nintendo tried to develop a home computer, but the product was an overall failure. -
GameBoy Developed
Nintendo developed the gameboy, a handheld console they would stick with and achieve success with for the next two decades -
Nintendo 64 Released
One of nintendo's earliest successful home gaming consoles. Advertising this innovative product led to increased sales and continued growth of the company. -
Gameboy Advance
A newer model of the Gameboy with better graphics and more games -
Gameboy Advance SP
An updated gameboy advance. Nintendo advertised this product to increase their marketshare and sales. This innovative handheld console had better graphics and games leading to increased sales and demand. -
Nintendo DS Lite
Nintendos solution to the outdated gameboy, the Nintendo DS. This was innovative because of the better resolution and larger screen. It led to increased sales and demand for the product. Nintendo was still int the growth phase of the PLC -
WII
Nintendo's updated home console for the failed nintendo 64. It was innovative because of its graphics and new games which led to growth and increased sales in the company. -
Nintendo 3ds
-
Wii U
Nintendo's updated Wii. This innovative product continued to grow the companies sales and helped them become the worlds largest video game company by revenue.
