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Pure Soul Promotional Plan - Dana Radjenovich

  • Traffic Builders

    Traffic Builders
    Placing coffee mugs, books, gift cards, water bottles, and other last minute purchases on the way to the cash registers
  • Period: to

    Promotional Plan

  • Coupon Plan

    Coupon Plan
    for every sandwich/breakfast meal you purchase you can buy any bakery item for $1
  • Incentives (Contests/Sweepstakes)

    Incentives (Contests/Sweepstakes)
    Each time you buy a large coffee, you get to enter your name in a contest to win free breakfast for a month (*Only select bakery items)
  • Product Samples

    Product Samples
    These samples will be distributed towards the back of the cafe so customers have to walk through majority of the cafe to get a free sample of coffee. There will be various coffee flavors and different bakery items available for product samples. This will help show customers the menu and what they might like.
  • Coupons

    Coupons
    sign up for promotional emails and buy your next medium-size coffee for $2
  • Incentive (Contests/Sweepstakes) - Winner is selected

    Incentive (Contests/Sweepstakes) - Winner is selected
    After one month of accumalating names and potential winners, a name is drawn and that person will recieve a free bakery item/small breakfast for a month, 30-days continuously.